Volume Two Chapter 01 Chapter 02 Chapter 03 Subscription Economics: Building a Multibillion-Dollar Measuring How reoccurring value changes everything Category Product/Product Fiction Tien Tzuo Mark Organ Sean Jacobson CEO, ZUORA INFLUITIVE NORWEST Chapter 04 Chapter 05 Chapter 06 Force Multipliers And Driving Customer Engagement CRM Benefits for Startups Managing Growth Adrian Rosenkranz David Priemer Greg Poirier SALESFORCE INFLUITIVE CLOUDKETTLE